The Limassol Tourism Board (LTC) is pleased to
announce it has been awarded a European Union CIVITAS project contending
against 36 competing consortia. Our involvement in state-of-the-art European
programmes such as CIVITAS enables the intelligence learned to be utilized into
upgrading our tourist product, to ensure that Limassol as a destination remains
at leading edge.
LTC, as part of a consortium, has been awarded the CIVITAS DESTINATIONS project
which focuses on sustainable mobility in Mediterranean and Atlantic island
tourist cities.
With this new project, LTC and its European partners take CIVITAS to a new
level of innovation with 6 cities spanning the diversity of Europe from Madeira
to Limassol; and with links to initiatives in China.
The €18 million DESTINATIONS project aims to change the mind-sets of all
stakeholders involved in managing the “mobility for growth” challenge in
tourist cities, while adopting an integrated view of tourist and resident
mobility. The project focuses on smaller touristic destinations where mobility
is highly car dependent, and congestion and other harmful mobility impacts
bloom when and where they are less desired. This generates exceptional demands
and trade-offs and local administrations have varying competences for coping with
tourist and resident mobility needs.
To address this challenge, DESTINATIONS will implement a set of mutually
reinforcing innovative mobility solutions in six urban areas of varying sizes
and characteristics: Limassol, Cyprus; Funchal, Portugal; Las Palmas de Gran
Canaria, Spain; La Valetta, Malta; Elba, Italy; and Rethymno, Greece.
The project will run for four years.